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.When they go to school, on a bus that has picked them up near a motel on Aurora Avenue, some carry backpacks stuffed heavy, so heavy, an adult will wonder how these little shoulders can hoist such a thing.The packs often carry the child's only possessions, because the child, from experience, knows that by the time afternoon arrives, Mom may have found another place to stay for a week.It's better, the child knows, to have what is yours with you at all times. Just in case.About the FundYour contributions to Fund for the Needy will help deserving children and families and give special support to agencies working to stop violence.Over the next few months, The Seattle Times will publish stories about those who will benefit from the fund.No funds are used for administrative costs, and no money or goods will be given by The Seattle Times to individuals featured in the stories. Contributions are taxdeductible. The fund is registered with the secretary of state's charities division in Olympia.Agencies that benefit from Fund for the NeedyHere's a brief look at what the Fund for the Needy financed last year: The Salvation Army: 2,098 food vouchers and 399 holiday turkeys~ 6,411 toys to needy children~ plus winter relief assistance helping 2,331 individuals. In total, these services helped 17,261 individuals (comprising 6,171 families). Senior Services: 76,258 Meals on Wheels for (674) homebound elderly.Page 290 Childhaven: Emergency Respite Care (foster care) Home maintained to provide uninterrupted care to abused or neglected children in times of crisis~ 4,267 days of care to drugaffected infants and toddlers. First Place: Helped provide educational and socialservice programs to 375 homeless children and family members during the 199697 school year. Deaconess Children's Services: Support of the ''Impact" childabuse prevention program that helped approximately 280 families with such services as outreach and parent education~ support of the "Kids on the Move" program for atrisk youth in Everett to prevent outcomes such as early pregnancy, dropping out of school, drug and alcohol abuse, delinquency. The program served 280 youths and family members. Family Services: 1,000 direct service hours to domesticviolence perpetrators in South King County~ 200 hours of group time to youths at risk regarding domestic violence, plus presentations on domesticviolence issues to approximately 150 youths. Atlantic Street Center: Support of their counseling program for atrisk youth, including vocational/professional mentoring, providing help to 66 youths, with 75 percent receiving services such as tutoring, angermanagement classes, etc. Youth Eastside Services: Support of a wide range of teenviolence prevention and intervention programs, including crisis intervention and counseling, angermanagement and socialskills training, parent training and advocacy, and positive community activities for youth. Treehouse: Support of "Little Wishes," which helped foster children participate in activities such as art and music lessons, school field trips~ "Project Cool," which provided teenage foster children with clothing, shoes and bedding~ "Project Binky," which supplied essentials ranging from diapers to cribs to foster parents taking infants. (Davila, 1997, p. A1)Writing a Feature Series for MagazinesIt may seem unusual for a magazine to run a series, right? With all the space a magazine can give to a major article, why would it need to sePage 291rialize? It is more common than you might think. Monthly magazines, especially the specialized ones, occasionally run a feature series of two or three or more parts. Usually, this is done not because of a space crunch, but because an editor wants to develop an ongoing readership habit. This is common for new magazines and for those that have a high proportion of newsstand sales instead of subscription sales.Modern Maturity, the nation's largest circulation magazine at 20.5 million copies per issue in 1997, recently published a twopart series that focused on managed health care. Modern Maturity, published by the national American Association of Retired Persons (AARP) for its members, is published bimonthly. Part 1, written by Julie Rovner, was the magazine's guide to managed care for people on Medicare. The article explained how to find out if a health plan is good, and what readers can do if it is not. Part 2, written by Susan Dentzer, focused on instructing readers about how to make a decision about the managed health care plan to select when faced with choices. Each part included sidebars, color illustrations, photographs, and other graphics in addition to the main feature article. Dentzer's package, for example, included a sidebar listing and discussing questions to ask before joining a plan, a sidebar about what to do when a complaint should be filed, a sidebar listing ways to find more information, and a brief glossary of managed care terms that was boxed and divided into pieces throughout the package.In addition, The Atlantic Monthly recently published a series that speculated about what life would be like in the 21st Century. Series presentations in magazines like the one in Modern Maturity or in The Atlantic Monthly are not as common as they once were. Historically, it has been common for magazines to serialize. Years ago, magazines would serialize fiction, especially for readers who could not afford to buy books. With books more available and available in less expensive paperback editions in the last 30 years, magazines that serialize books today tend to use parts of new nonfiction and fiction books as they are being written or soon after the manuscript is finished. A publisher might permit early publication of portions with the hope that it will tease readers enough to encourage them to buy the entire book.Newspapers also publish serialized or excerpted books on some occasions. This can occur when the author is a staff member of the newspaper. Typically, it occurs when major daily newspapers or larger magazines buy rights to new blockbuster books as publishers prepare to release the book. Book publishers like to serialize parts of books to encourage sales of the entire book. It is a marketing "tease"Page 292tool
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